Why Branford

Across the board, our clients are our strongest ambassadors. We have a wealth of testimonials and the message is consistent:

• The Branford Group has a deep knowledge of industry trends and current values.
• The Branford Group communicates every detail of the project in its entirety.
• The Branford Group does not consider a project complete until the client is 100% satisfied.

Understanding the world markets of industrial machinery and equipment auctions and appraisals is our strength, and is clearly reflected in the number of successful projects that have been conducted by our team of professionals, Board of Director seats, senior-level memberships, and elected executive-level positions in industry organizations, including the Industrial Auctioneers Association (IAA), Machinery Dealers National Association (MDNA) and Accredited Senior Appraisers (ASA) and the National Auctioneers Association (NAA), as well as an expert witness for the United States Bankruptcy Court. Manufacturers, bankruptcy consultants, attorneys, asset-based lenders, and dealers look to us for guidance, advice, and regulatory oversight. Among colleagues, clients, and competitors alike, our knowledge and acumen is highly respected.

At The Branford Group, every single client is partnered with a member of our management team. This partnership ensures a constant line of communication for every phase of the project, regardless of size or scope. Whether it’s a 200-page asset valuation for legal review, a multi-million dollar U.S. bankruptcy court liquidation, a phone call to discuss an auction opportunity, or a quick text confirming a meeting time, our clients are kept 100% informed 100% of the time.

More than 20 years of referrals, endorsements, and testimonials showcase our pledge to our clients to exceed expectations. We’ve earned these valued accolades by “rolling up our shirtsleeves” and fully immersing ourselves into each and every project. Delivering an unparalleled database of buyers from around the world, while accurately assessing the value of assets is a formula that we apply to every project. Our goal is to maximize returns for our clients (or sellers), and by integrating that formula into our exceptionally personalized client experience, the end result is a successful business transaction,
but more importantly, a very happy client.

Whether you are looking to sell excess inventory, office furniture, surplus equipment, or liquidate an entire business, The Branford Group brings targeted buyers to your auction from more than 45 countries spanning five continents: